Textbook in PDF format

Lessons in SEO is designed to be a comprehensive resource for SEO specialists, marketers, and businesses looking to navigate the ever-evolving landscape of search engine optimization. Covering everything from the basics to advanced strategies, this book aims to empower readers to enhance their online visibility and drive sustainable organic traffic to their websites.
Here's what you'll learn:
How Search Engines Work
Comparing Google and Microsoft Bing SEO
Keyword Research and Analysis
On-Page Optimization
User Experience and Technical SEO
The Power of Off-Page SEO
Local SEO Strategies
YouTube SEO
Boosting Your Website's Rank on Baidu
Measuring Success with Analytics
Advanced SEO Strategies -Voice-Activated Search & AI’s Pivotal Role in Influencing Search
Top Recommended SEO Tools
Top Recommended SEO AI Tools
Exploring Various SEO Platforms for Different Needs
Additional Reading Material to Enhance Your SEO Knowledge
Other Resources for Ongoing Learning in SEO